Our mahi:
Over two years, Social Good had the privilege of supporting Science for Technological Innovation (SfTI) – He hiringa hangarau, he oranga tangata with their digital presence on LinkedIn and X/Twitter. SfTI, a 10-year science investment (2014–2024), aimed to strengthen Aotearoa ability to harness physical sciences and engineering for economic growth and prosperity.
Our role focused on creating compelling content and crafting thoughtful copy to amplify the work of SfTI’s researchers and share opportunities within the scientific community. With a audience of over 2,200 followers across their channels, we ensured their messaging was consistent and aligned with their mission.
It was rewarding to help shine a light on the innovative work being done and to see engagement grow as a result.