Social Media and Digital Marketing
Social Good Education: Workshops and training
If you want to increase your skills in using social media and digital channels, let us help! Workshops are a cost-effective way of learning, planning, building confidence and creating strategy for social media.
Find a social media course for you below. If it’s not on our list, we can still help. Just let us know what you’re looking for here.
Social Media Courses and Micro-Credentials:
Over the past 18 years Social Good has developed workshops and training courses to help people deliver their message on social media. We’re pleased to offer micro-credentials, a great way to learn a new skill and be rewarded for it. Courses are designed for busy people and are focused on giving you the tools you need to develop in social media.
All courses include:
- A 3-hour workshop online or in-person
- A project to work on your own strategy, advertising plan or social safety plan
- Two check-in sessions to answer any questions or develop your project
- A micro-credential once your project has met requirements
Micro-credential courses cost between $299 – $499 and take between 5-10 hours to complete.
Choose what you’d like to learn or if there is something specific you are interested in learning get in touch and we can create a custom training course for you.
Community workshops are closed for 2024. If you’re after a custom workshop for your team or kaupapa, get in touch with us at kiaora@socialgood.co.nz.
*These workshops are registered with the Regional Business Partner Network.
To explore if your business is eligible for support, contact your local Regional Business Growth Advisor, Michelle Boynton at WellingtonNZ.
Social Media Strategy
Create strategy that delivers for you.
Learn what & how to measure, show ROI or behaviour change.
Plan content & campaigns.
Digital Marketing
Streamline what you deliver to save you time.
Know how to budget and create cost-effective campaigns.
Social Media Safety
Learn best practice risk and online harm management.
Learn how to manage social media in a crisis.
Manage disinformation.
Social Media 101
Build confidence in using all social media channels.
Learn how to create content your audience will love.
LinkedIn 101
Build confidence using LinkedIn to grow your personal brand & business.
Learn how to grow community & engagement.
Learn content basics.
Attendees are invited to bring own content and strategy to develop throughout the workshops. They will also spend time ‘on the tools’ to learn the tricks behind each channel to save time and streamline management. Where ever you need extra training, we can help.
Our workshops are small to allow for maximum one-to-one advice.
Lead trainer Katie Brown led New Zealand’s all of government response to COVID-19 on social media (UniteAgainstCOVID) and has delivered social media strategy, community management, social media campaigns and training to government, not-for-profits and private businesses for over a decade.
Lead Meta Trainer
Lead trainer Katie has been trained by Meta as a Facebook Community Trainer, the only one n New Zealand. She has over 18 years experience in this field, working with government, businesses and not-for-profits. She’s worked at a strategic level, designed creative concepts, delivered hundreds of campaigns across multiple platforms for multiple clients. The Social Good team has hands-on social media experience as well as leading teams in delivering on their goals.
“Katie is a creative and divergent thinker, knows digital, content creation and social media inside out” – Cristina, Marketing Manager
Social Good Education
MENTORING & ADVISORY
Build capability with one to one mentoring, coaching and training on digital communications, social media, management. This is a good option for developing staff and building capability within your team. Seek specialist advice with advisory services.
SOCIAL MEDIA WORKSHOPS
Attendees are invited to bring own content and strategy to develop throughout the workshops. They will also spend time ‘on the tools’ to learn the tricks behind each channel to save time and streamline management. Where ever you need extra training, we can help.
DIGITAL STRATEGY
Create digital strategies that deliver on your goals. Build confidence in using all social media channels. Decide which channels you should be on. Understand how to create content your audience will love. Manage channels in a crisis, risk management. Learn what and how to measure on digital channels to show ROI or behaviour change. Streamline what you deliver to save you time. Know how to budget and create cost-effective campaigns.